Client work · Brisbane City

Jian Cha Brisbane

The day before the jacaranda shoot, I checked the light in New Farm Park and moved the shoot from 2pm to 3.30pm. That reel was one of three I made for Jian Cha Brisbane in October 2026, along with print files for three big cup props. Two of the reels went on @jiancha.au. The third went on my creator account, as a collab.

A hand holds up a purple Jian Cha grape slushie under jacaranda flowers and a blue sky
Filmed 12 Oct 2026 in New Farm ParkView on Instagram

Jacaranda

The Grape Yogurt Slushie and the Grape Tea Slushie w/ Cream Cheese, under the jacarandas in New Farm Park.

I scouted the park, directed the shoot and edited the reel.

Posted on @jiancha.au, the account Jian Cha shares across its Melbourne and Brisbane stores.

How the jacaranda shoot was planned

Six decisions from the day before the shoot and the day itself.

  1. Test the light first

    The day before, I went to New Farm Park to see the light. Around 4pm the light was beautiful. The shoot was booked for 2pm, when the sun is much stronger, so we moved it to 3.30pm.

  2. Spares, topping on the side

    I asked for spare drinks as well as the ones going on camera, with the cream cheese packed separately so it could be poured on location.

A purple drink with cream cheese and jacaranda petals on top, spilling over the rim and down the Jian Cha cup
Frame from the reel: the drink spilling over the rim.
  1. Film what melts first

    Slushies melt fastest. I got to the park early so I could film the product details as soon as the drinks arrived.

  2. Stay on the product

    I planned detail shots to stop people scrolling away: jacaranda petals on top, the cream cheese pour, a spoonful.

  1. A real picnic, no script

    I asked the team to set up a picnic their way. It was only for a shot or two, so I told them not to stress about it.

  2. The footage picks the account

    Before the shoot, this could have become a reel for @jiancha.au or a collab on my account. I decided after going through the footage. I’m not in any of it, so it went to @jiancha.au.

Four Jian Cha drinks topped with jacaranda petals, carried on a wooden tray across the grass in New Farm Park
Frame from the reel: the drinks on a wooden tray, petals on top.

The whole shoot went to the team as well: 54 photos and 32 clips in a shared folder, for the shop to use.

Two more reels

A launch filmed in the shop, and a Halloween collab on my creator account.

Pink sparkling tea poured into a deep purple drink in a Jian Cha cup, held in a black glove. White text on screen reads “I need a sparkling white peach tea”.

Sparkling White Peach

A launch reel for the Sparkling White Peach Tea With Grape Jelly, C67 on the menu. Filmed in the shop on 15 Oct and delivered on 18 Oct.

The caption on @jiancha.au opens with the line I sent with the reel: “Yes, it’s the purple one!”

Filmed and edited by me.

Posted on @jiancha.auView on Instagram
MJ in front of the Jian Cha shopfront on George St, holding the Halloween cup

Thai Milk Tea Cocoa

A Halloween reel for the Thai Milk Tea Cocoa, filmed at the shop on 23 Oct. It went up on my creator account, @waitwhatmj, as a collab with @jiancha.au.

Filmed and edited by me, and I’m in it.

Posted 26 Oct 2026Instagram TikTok

Big cup props

Print files for three oversized cups, each a die-cut photo of a real hand holding one of the shop’s drinks. The photos were taken in the shop on 15 Oct.

Each prop is 560 mm tall on an A2 sheet, with a white border and a cut line for the print shop. Delivered on 18 Oct.

Three die-cut Jian Cha cups held in a hand: a Good Kale, a milk tea and a grape slushie, shown side by side
The three print files side by side, at the same scale.

On my own account

Earlier, in August

On 3 Aug 2026 I posted a review of the Grape Tea Slushie w/ Cream Cheese on my other account, @whereamimj. It wasn’t a commission. Jian Cha co-posted it from @jiancha.official and @jiancha.au.

A Jian Cha Grape Tea Slushie with cream cheese held up inside the George St store, then MJ tastes the cream cheese

62Kplays on Instagram

View the review on Instagram

August to October 2026

  1. Grape Tea Slushie review posted on @whereamimj
  2. Jacaranda shoot in New Farm Park, reel delivered the same day
  3. Sparkling White Peach shoot and prop photos, in the shop
  4. Sparkling White Peach reel and prop print files delivered
  5. Thai Milk Tea Cocoa shoot at the shop
  6. The Thai Milk Tea Cocoa reel posted on @waitwhatmj with @jiancha.au

Videos on this page play without sound. Numbers as of 27 Oct 2026.

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